With 20+ years in brand and digital strategy, Lauren leads KODA’s marketing with a focus on story, substance, and impact. Her work ensures every message reflects the mission, and resonates with those it’s meant to protect.
Lauren Mack brings a strong background in brand development, storytelling, and strategic marketing to her role at KODA Ideaworks. As Director of Brand Strategy and Marketing, she leads the creative direction and messaging that shape how the company communicates with healthcare professionals, partners, and stakeholders.
With a passion for building brands that resonate, Lauren ensures that every piece of communication reflects the mission, values, and integrity of KODA Ideaworks. She believes that great brands are built on meaningful stories and clear purpose, and she works to bring both to life through thoughtful content, consistent visuals, and mission-driven campaigns.
Lauren's work spans digital marketing, campaign strategy, product messaging, and brand voice development. Her ability to translate complex ideas into compelling narratives supports KODA Ideaworks in building trust, growing awareness, and delivering lasting impact in the healthcare space.
